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Driving Brand Consistency for an Auto Components SME: A MarCom Success Story
How Vitarka helped a Chennai-based auto component supplier streamline its communication and branding strategy for scalable growth The Client: A Trusted Name in India’s Auto Components Industry Our client is a well-established auto component supplier based in Chennai, with over ₹200 crore in sales during FY 2023–24. As the business scaled, the leadership team recognized the need for a more structured approach to marketing communication (MarCom) — one that could support growt


Mapping Energy Usage in Chennai: A Market Study for Intelligent Energy Management Systems
How Vitarka helped an energy tech startup validate market potential for intelligent energy solutions in the Chennai Metropolitan Area The Client: A Startup Powering Smarter Energy Storage Our client is a fast-growing energy management startup that designs and deploys energy storage systems for commercial and industrial users. With a focus on reducing energy costs and improving reliability, the company is building next-gen solutions for smarter power usage. To explore market
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