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Driving Brand Consistency for an Auto Components SME: A MarCom Success Story
How Vitarka helped a Chennai-based auto component supplier streamline its communication and branding strategy for scalable growth The Client: A Trusted Name in India’s Auto Components Industry Our client is a well-established auto component supplier based in Chennai, with over ₹200 crore in sales during FY 2023–24. As the business scaled, the leadership team recognized the need for a more structured approach to marketing communication (MarCom) — one that could support growt


Building a 5-Year Strategic Growth Plan for an HR Tech SME in the UAE
How Vitarka helped a 25-year-old IT solutions provider align vision, strategy, and execution for long-term growth The Client: A Trusted HR Tech Brand in the GCC Our client, a Dubai-based SME, has spent over two decades building a strong reputation in the GCC region. With a flagship HR & Payroll software product and a client base of 3,000+ organizations, the company is known for its domain expertise and service reliability. As the business matured, the leadership team recogni
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